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Digital Marketing, E-Commerce & Content Creation · Doha, Qatar

Shahzaib Sultan

5+ years turning ad budgets into measurable revenue. Meta Ads, Amazon PPC, Shopify, and content creation — I build performance systems that scale brands globally.

4.2×
Avg. ROAS
$2M+
Ad Spend
10+
Stores Built
5+
Years Exp.
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Shahzaib Sultan
Where The Growth Happens

Six Platforms.
One Growth System.

Meta
Ads & Pixel
amazon
Amazon
Seller Central
Shopify
E-Commerce
TikTok
Ads Manager
Google Ads
Search & PMax
K
Klaviyo
Email Flows
Hover to pause · Drag to spin
My Toolkit

Tools I Work With

Meta Business Suite
Amazon Seller Central
Shopify
Klaviyo
Google Analytics 4
TikTok Ads Manager
AliExpress
Canva
Microsoft Excel
Etsy
CRM Software
Microsoft Outlook
Meta Business Suite
Amazon Seller Central
Shopify
Klaviyo
Google Analytics 4
TikTok Ads Manager
AliExpress
Canva
Microsoft Excel
Etsy
CRM Software
Microsoft Outlook
Helium 10
Facebook Pixel
Google Ads
Mailchimp
Hootsuite
Zapier
WooCommerce
Hotjar
Buffer
Google Search Console
Semrush
Notion
Helium 10
Facebook Pixel
Google Ads
Mailchimp
Hootsuite
Zapier
WooCommerce
Hotjar
Buffer
Google Search Console
Semrush
Notion
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👋
About
 🧰
Skills
 📈
Results
 🧭
Experience
 📷
Photography
 💼
Work
 ✉️
Contact
Credentials

Certifications &
Training

🎓
Meta Certified Media Buyer
Meta Blueprint
🎓
Amazon Advertising Accredited
Amazon Ads
🎓
Google Ads Search Certification
Google Skillshop
🎓
GA4 Analytics Certification
Google Skillshop
🎓
Shopify Partner — Store Building
Shopify Academy
🎓
Klaviyo Email Marketing
Klaviyo Academy
01📣
Meta & Facebook Ads
Campaign architecture, creative testing, and pixel-level optimisation to drive scalable revenue at profitable ROAS across all meta platforms.
Meta Business SuiteRetargetingLookalikeA/B Testing
02📦
Amazon PPC & SEO
Sponsored ads strategy, listing optimisation, and ACoS management to dominate category rankings and drive consistent sales growth.
Seller CentralHelium 10FBAPPC Campaigns
03🛒
Shopify E-Commerce
End-to-end store builds from product sourcing to conversion-rate optimisation and abandoned-cart email flows that recover revenue.
ShopifyKlaviyoDropshippingAliExpress
04📱
Social Media Marketing
Content strategy, brand voice, community management, and TikTok/Instagram growth campaigns across 5+ brands simultaneously.
TikTok AdsInstagramContent CreationCanva
05📊
Analytics & Reporting
GA4, custom dashboards, and data storytelling that turns raw numbers into clear, actionable growth decisions for your business.
GA4ExcelMeta PixelCRM
06🌐
E-Commerce Strategy
Full-funnel planning across marketplace, DTC, and omnichannel to build sustainable, scalable revenue streams that grow over time.
EtsyMarketplaceFunnel DesignGrowth Hacking
Studio Photography
Visual Direction

Photography That
Converts

Every shoot is planned around the platform it lives on — clean studio shots for Amazon listings, lifestyle context for Shopify PDPs, and fast, native-feeling clips for TikTok and Instagram. The goal is always the same: make the product easier to say yes to.

Categories

Shoot Types

Product Photography
Studio
Product Photography
Lifestyle Shoots
On-Location
Lifestyle Shoots
Behind The Scenes
Production
Behind The Scenes
Content Creation
Social
Content Creation
Campaign Production
On Set
Campaign Production
Portrait Sessions
Studio
Portrait Sessions
Product Photography
Studio
Product Photography
Lifestyle Shoots
On-Location
Lifestyle Shoots
Behind The Scenes
Production
Behind The Scenes
Content Creation
Social
Content Creation
Campaign Production
On Set
Campaign Production
Portrait Sessions
Studio
Portrait Sessions
Recent Work

The Gallery

Process

From Brief To
Scaled Revenue

The same five-stage process runs behind every engagement, whatever the platform.

01
Audit
Full account, store, and funnel review to find what's leaking revenue.
02
Strategy
A channel plan built around your margins, not generic best practice.
03
Build
Campaigns, creative, and storefront changes shipped and QA'd.
04
Launch
Phased rollout with daily monitoring during the first optimisation window.
05
Scale
Budget scaled against proven winners, reported weekly in plain numbers.
Meta Ads Campaign Dashboard
Meta Ads
Performance Marketing — Meta & Facebook
Return on Ad Spend4.2× ROAS
Cost Per Lead Reduction↓ 38%
Revenue Growth3× Revenue
Amazon Seller Central Dashboard
Amazon PPC
Marketplace Growth — Amazon Seller Central
Sales Growth↑ 40%
ACoS Reduction22% ACoS
Category RankingTop 3
Shopify Store
Shopify
DTC Store Build & CRO
Conversion Rate↑ 55%
Cart Recovery (Klaviyo)↑ 18%
Stores Launched10+
TikTok Content
Social Media
TikTok & Instagram Growth
Engagement Growth↑ 120%
Brands Managed5+
Content Output40+/mo
Full Breakdown

Want The Month-
By-Month Numbers?

The full ad-spend, revenue & ROAS breakdown lives on the Results page.

4.2×Avg. ROAS
$2M+Ad Spend
6×Growth
12Months Tracked
Career Path

Where I've
Built Growth

Five roles, one common thread: turning marketing spend into a repeatable, measurable system.

2024 — Present
Al Rayes Equipment
Digital Marketing Manager
Own the full digital growth function — paid media, e-commerce operations, and reporting — for a multi-brand equipment retailer. Rebuilt the Meta account structure, cutting cost-per-lead by 38% while scaling monthly spend 2.4×. Introduced weekly ROAS dashboards used directly by leadership for budget decisions.
Meta AdsGA4Team LeadershipBudget Planning
2023 — 2024
Independent / Freelance
E-Commerce & Amazon PPC Consultant
Managed Amazon Seller Central accounts for five DTC brands, taking two products to Top 3 category ranking. Rebuilt sponsored ad structures and A+ Content, lifting sales 40% while dropping ACoS to 22%.
Amazon PPCHelium 10A+ ContentFBA
2022 — 2023
Shopify Store Builds (Multiple Clients)
E-Commerce Store Builder
Designed and launched 10+ Shopify stores end to end — theme customisation, product sourcing, Klaviyo flows, and CRO. Average conversion-rate lift of 55% across launched stores within the first 90 days.
ShopifyKlaviyoCRODropshipping
2021 — 2022
Social-First Brand Studio
Social Media & Content Manager
Ran content strategy and community management for 5+ brands simultaneously across TikTok and Instagram. Grew combined engagement 120% through consistent short-form content and paid amplification.
TikTok AdsContent StrategyCommunityCanva
2020 — 2021
First Campaigns
Junior Digital Marketing Executive
Started managing small-budget Meta campaigns and learning the fundamentals of paid acquisition, analytics, and creative testing — the foundation everything since has built on.
Meta AdsAnalyticsFundamentals
5+
Years Experience
10+
Brands Worked With
$2M+
Ad Spend Managed
4.2×
Average ROAS
How I Work

My Approach

01
Data First
Every decision traces to a number.
02
Full-Funnel
Ads, storefront & retention as one system.
03
Creative Testing
Constant iteration, never one static ad.
04
Transparent Reporting
Clear dashboards, no vanity metrics.
05
Built To Scale
Systems that handle 10× the budget.
Behind The Scenes

A Glimpse Into
The Work

Workspace Strategy session Content shoot

Get In Touch

Prefer email or WhatsApp? Reach out directly — or use the form and I'll get back to you within one business day.

📧
📱
📍
Location
Doha, Qatar
💼
LinkedIn
linkedin.com/in/shahzaibsultan
⏱️
Response Time
Within 1 business day